2020 North American International Auto
Amid COVID-19 Pandemic/Expected TCF Center Conversion
The North American International Auto Show
(NAIAS) announced it will cancel its June 2020 show in Detroit in light of
the coronavirus (COVID-19) pandemic sweeping across the world and the
Federal Emergency Management Agency’s expected plans to repurpose TCF
Center into a temporary field hospital.
“With the more than 100 convention centers and facilities around the
country being considered to potentially serve as temporary hospitals, it
became clear to us that TCF Center would be an inevitable option to serve
as a care facility to satisfy our community’s urgent health needs,” he
“One of the hallmarks of NAIAS since the very beginning has been our
commitment to being socially responsible,” Alberts said. “Our thoughts
continue to be with those whose lives have been impacted by this
devastating virus. And, we support the city and state’s mission to help
preserve life in the face of this challenging situation.”
NAIAS will hold its next annual show in June 2021. 2020 NAIAS Chairman
Doug North said show officials are also discussing plans for a fundraising
activity later this year to benefit the children’s charities that were
designated as beneficiaries of the 2020 Charity Preview event.
“We know these organizations rely on the money raised at Charity Preview
to fund many wonderful support services for the most vulnerable in our
community,” North said. “With this in mind, we will be in touch with the
charities in the near future to present some ideas.”
North, who will act as Chairman of the 2021 NAIAS, expressed the show’s
gratitude to all of its stakeholders.
“The level of excitement for the 2020 show was extraordinary, and we
deeply appreciate all of the support from our OEM partners and our more
than 200 valued sponsors, as well as the city of Detroit and the state of
Michigan,” North said.
“We will be ready to unleash this energy and enthusiasm when June 2021
rolls around to produce the absolute best show and experience ever. We
look forward to literally redefining the auto show landscape with fresh
ideas and innovative opportunities for mobility activations and
partnerships,” North said.
All tickets purchased for the 2020 NAIAS show, including tickets for the
Public Show, Industry Preview and Charity Preview will be fully refunded.
Charity Preview ticket holders will be given the option of a refund, or
the opportunity to donate the proceeds of their refund to one of the nine
designated Charity Preview beneficiaries. The NAIAS ticket office will be
in contact with all ticket holders.
The NAIAS sponsorship team will also be in contact with each sponsor
directly to answer questions regarding refunds and their contracts.
The 2021 show dates are:
Motor Bella: Friday, June 11 – Monday, June 14
The Gallery: Monday, June 14
Press Preview: Tuesday, June 15 – Wednesday, June 16
AutoMobili-D Powered by PlanetM: Tuesday, June 15 – Thursday, June 17
Industry Preview: Wednesday, June 16 – Thursday, June 17
Charity Preview: Friday, June 18
Public Show: Saturday, June 19 – Saturday, June 26